You have a new retail concept that is going to make a big impact in stores. But first, you need to make sure the concept will be a hit with your partners and stakeholders. Slow and outdated PDFs and slide decks aren't going to cut it. You need to get your audience to 'see' the concept the way you do. But how?
The ShopperMX™ HIVE brings your concepts and data to life in a VR headset, delivering a fully immersive in-store perspective.
This changes the game for how decisions are made at retail. Category, store format, trade, shopper, sales and executive teams can now visualize data and collaborate like never before. Through the virtual reality simulitions provided by ShopperMX™, retailers and manufacturers can expect substantial savings in operational costs, the insight to quickly eliminate losing executions and mitigate investment risk, and ultimately get to market faster and more effectively than traditional methods.
Get to ‘yes' faster with immersive VR presentations
How does it work?
Using the latest VR headset, team members and stakeholders can walk through your ShopperMX™ designed retail simulations, allowing them to truly experience how new concepts will look to a shopper in the context of a store.
The ShopperMX™ HIVE's multi-user option allows you to collaborate with someone who may not be in the same room, or even in the same state, while both of you share ideas and make decisions together within the immersive simulation. Convey your vision with more meaning than ever before, and make changes on the fly to ensure everyone is aligned.
Where is the HIVE?
The HIVE can live wherever it best meets your needs, whether it's at your office or at a tradeshow. We will be there every step of the way to make sure you're up and running efficiently, and with your specific needs in mind.
5 Ways Immersive VR Helps You Win at Retail
For today’s category, brand and marketing teams, immersive virtual reality is being leveraged to collaborate on and present new in-store ideas for deeper insights and understanding, but without the high costs and headache of travel. Check out these five examples of how immersive VR is helping some of our customers take their go-to-market strategies to the next level.
Who would use it?
Anyone who is involved in the internal planning process and ongoing retailer and manufacturer collaborations, including Category Managers, Store Design Teams, Promotions, and Sales and Executive Teams.
When would I use it?
When a flat, uninspiring presentation just won't do. You want your ideas to truly stand out and resonate with your audience, whether that's in the boardroom or on the road.
- Joint business planning
- Top to tops
- Retailer presentations
- Sales meetings
What else can it do?
The ShopperMX™ HIVE is designed to serve as a hub for all kinds of immersive retail experiences. Our team can create virtual spaces for branded marketing campaigns, or to experiment with V-commerce applications.
The sky is the limit when it comes to immersive VR capabilities. Check out the video on the left for examples of marketing demos and V-commerce in action.