Jessica Martin

Recent Posts

InContext Solutions and Reckitt Benckiser in Shopper Marketing Article

In the July issue of Shopper Marketing, author Michael Applebaum wrote about "Cautiously Aggressive Marketing" and how brands are putting more attention on the sexual wellness category through research on consumers and more aggressive marketing strategies. Reckitt Benckiser and its work with InContext Solutions was featured in the article.

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InContext Solutions Named One of Midwest’s Fastest Growing Technology Companies

CHICAGO, Ill. – InContext Solutions, a leader in 3D technology and market research, has been named as one of the Midwest’s fastest growing technology companies on Lead411’s third-annual “Hottest Companies in the Midwest” list. The company was selected from a pool of more than 1,360 companies in 12 states that were eligible for inclusion.

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InContext Solutions on FOX Good Day Chicago

Bob Gillespie, Co-Founder & CEO of InContext Solutions appeared on FOX Good Day Chicago to discuss supermarket packaging secrets. Companies spend time researching the best methods to make the biggest impact in the aisle while still maintaining the product and company identity. Bob reviews some iconic examples and explains how the product's packaging might be what gets you to buy it. 

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InContext Solutions Highlighted in Chicago Tribune

InContext Solutions and Hyde Park Venture Partners were highlighted in today's Business section of the Chicago Tribune. In addition to the company background, Bob Gillespie was quoted regarding the outlook for 2012, "We have strategically added 20 new employees, moved to a larger office space, seen significant wins over our competitors and remain on track to double our revenue for the second year in a row. I expect the momentum to carry through the remainder of the year and beyond, as we transition from a tech start-up into a high-growth company." Read the entire article: "Chicago Technology Venture Capital Scorecard for 2011."

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Bob Gillespie Receives 2012 Moulder Student Entrepreneur Award

CHICAGO, Ill. – May 25, 2012 – Bob Gillespie, CEO and co-founder of InContext Solutions, a world-renowned leader in market research, has won the 2012 Moulder Student Entrepreneur Award from the University of Chicago Booth School of Business.

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InContext Solutions Awards Senseye the Disruptive Technology Award During 2012 Rice Business Plan Competition

CHICAGO, Ill. – May 2, 2012 - InContext Solutions, a world renowned leader in market research, recently participated in the 2012 Rice Business Plan Competition as a sponsor and awarded the IT University of Copenhagen, Denmark the “Disruptive Technology Award” as well as a $3,000 prize for its innovative Senseye software.

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Crystal Farms® Cheese and InContext Solutions Partner to Ensure a Successful Launch of Revolutionary New Package

CHICAGO, Ill. – April 26, 2012 – InContext Solutions Provided Shopper Insights and Recommendations to Support Crystal Farms’ Go-to-Market Strategy

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Tracey Wiedmeyer Named Finalist for 2012 Illinois Technology Association CityLIGHTS Award

13th Annual CityLIGHTS Awards honor top performers in technology whose innovation and success drive growth in Illinois.   Chicago, Ill. – April 19, 2012 – Tracey Wiedmeyer, Chief Technology Officer of InContext Solutions, has been named a finalist in the 2012 Illinois Technology Association (ITA) CityLIGHTS awards in the Technologist of the Year category.

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InContext Solutions Enhances Manufacturer and Retailer Collaboration

Chicago, Ill. – April 16, 2012 – 3D Store Visualization Goes Mobile with New iPad App. InContext Solutions is bringing mobility and ubiquity to their 3D collaborative visualization tools by making them available on the iPad. Building on the company’s already successful 3D internet and desktop experience, InContext Solutions launched the app this week to coincide with the Shopper Marketing Summit in Chicago. The new app enhances collaboration between CPG manufacturers and retailers.

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InContext Solutions Featured In QSR Magazine

QSR recently featured CEO Bob Gillespie and InContext Solutions in an article, Market Research Goes Virtual with New Tool, about how we use realistic, three-dimensional simulations to help restaurant companies test changes to their stores. Unlike in real stores virtual tests provide the control required to adjust for external factors with the flexibiltiy to easily make changes. Below, an Italian restaurant shown in 3D. Read the entire article here.

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Media Contact

Gina Joseph
Senior Manager, Content Marketing
gina.joseph@incontextsolutions.com

 

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