Webinars

V-Commerce: The Next Giant Leap

In this webinar from the LEAD Marketing conference, InContext’s Diana Sheehan discusses why testing both physical and digital store shelves with virtual simulations is becoming imperative to future success, and is laying the groundwork for the rapidly-approaching world of VComm.

Check Your Shelf – A Virtual Panel Discussion on Post-COVID Retail Trends

 Our panel of experts share their perspectives on how virtual research and visualization is a timely strategy as we enter into the “next normal.”This lively discussions centers on:Key shopper trends that retailers are seeing in the US and EuropeHow retailers are responding to accommodate changing shopper demandsUnderstanding how manufacturers should approach defending their category spaceMeet …

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No store? No problem: Using Virtual Technology to Drive Your Category Strategies in Retail

To say the retail world is a bit unsettled is an understatement. Yet, both retailers and manufacturers must continue to forward and plan for what becomes of this new normal. The fact is, consumer shopping behavior has changed in the current environment, and your retail strategies today are going to impact category initiatives in the future. …

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