Month: January 2020

Are You Still Relying on the Same Old Approaches to In-Store Marketing?

Conveying a clear, thoughtful message to shoppers is more important than ever for today’s brands and retailers. Shoppers have more options than ever before, so creating helpful, engaging in-store marketing–signage or promotional displays–sets the tone for a customers’ shopping experience. We know that in-store messaging is important for two reasons: it allows those on a …

Are You Still Relying on the Same Old Approaches to In-Store Marketing? Read More »

Are You Ready for Plastic-Free Aisles? Here’s How Technology Can Help Prepare for Sustainable Packaging.

As we continue to learn more about how the world’s mass consumption of plastics are affecting our environment, we get progressively more aware of the products we buy. In the CPG space, that means manufacturers are feeling the pressure to reduce single-use plastics and develop sustainable packaging. The challenge becomes how to do so on …

Are You Ready for Plastic-Free Aisles? Here’s How Technology Can Help Prepare for Sustainable Packaging. Read More »

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