Our Mission

The global leader in 3D simulation software for retail.

We’re driving ideas and innovation for manufacturers and retailers with technology that enables teams to ideate, evaluate, and activate at speed, scale, and cost.

Grocery Store Aisle
Our Platform


The old way of merchandising just isn’t cutting it. Let’s look toward the future and arm your teams with a tool that moves the needle forward.

Our Solutions

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ShopperMX enables rapid digital prototyping, bringing to life macro and micro-merchandising changes within the context of the total footprint. Our users can plan and visualize new store formats, store layout and fixtures, planograms, signage, and displays through an easy to use device agnostic interface.

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Test and Learn

Once conceptualized, through our rapid test and learn platform, users can garner near real-time insights on the impact their changes will have on store or category sales performance, shoppers perceptions, and more.

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Extending the breadth and depth of 3D merchandising software, our head-mounted device and mobile solutions enable high impact customer and field activation.

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3D Content & Curation

Our vast digital asset library includes stores, fixtures, and products available to our users. Our digital content teams create multi-purpose content within a single work stream.

Choose your industry

Let's build your future together.

Are you a retailer?

Lose the headache, it’s time to love your shelf.

Yes, that's me!

Are you a manufacturer?

Lose the notebook, it’s all about shelf awareness.

Yes, that's me!
I feel like I have a new shot of adrenaline for all this new virtual stuff after seeing this. I'm ready to skip playing golf this weekend to play around in ShopperMX.
Global Drug Store Retailer
Working with InContext, we made sure that the changes we made were what the customers wanted.
Global Drug Store Retailer
The results of integrating indicators into our reset and revision process are incredible. We are actually making iterative objective decisions on merchandising strategy for the first time. I know the change management has been a progression, but our buyers are starting to truly recognize the value of the data at their fingertips. Great job InContext team in managing this through and through.
Large US Grocery Retailer
I want to send a shout out to the InContext team on our account. Their attitude, tenacity, and overall effort on our project should not go unnoticed. By building a program around ShopperMX that incorporated the look of success and aggregation of insight, we have been able to improve our sales effectiveness by 21% over the last 2 quarters. Thanks for everything you and the team does for us every day.
Leading EU Confections Manufacturer
Thanks guys for the great research on the new packaging. The team was really excited to get the depth of insight on projected sales performance, and your ability to diagnose modifications to our proposed packaging to increase the perception of our customers. It was a great idea to run the study in multiple phases so that we can quickly get to ideal.
Adult Beverage Manufacturer
About Our Team

We’re a team of techies, researchers, storytellers, and non-traditionalists who are ready to flip the old ways of merchandising on its head, tear apart plans, and create new pathways forward.

Be the difference to see the difference.
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