InContext Solutions Wins Chicago’s Best Technology Work Culture Award

Posted by Patrick Niersbach    Aug 28, 2015 11:40:56 AM

InContext Solutions Wins Chicago’s Best Technology Work Culture Award
Tech in Motion announces winners at Timmy Awards ceremony

 

Chicago, IL (August 28, 2015): InContext Solutions, an award-winning virtual research and technology company, today announced it was named winner of the Tech in Motion Timmy Award for Best Technology Work Culture in Chicago. Timmy_trophy-1

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InContext Solutions Named to Inc. 5000 List of Fastest-Growing Private Companies

Posted by Gina Joseph    Aug 12, 2015 8:54:00 AM

InContext Solutions Named to Inc. 5000 List of Fastest-Growing Private Companies
Award-winning virtual solutions company makes debut    

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InContext Solutions Named Finalist for Timmy Award

Posted by Gina Joseph    Jul 29, 2015 4:49:00 PM

InContext Solutions Named Finalist for Timmy Award
Recognized for Best Technology Work Culture

 

Chicago, IL (July 29, 2015): InContext Solutions, an award-winning virtual research and technology company, today announced it was named a finalist for Tech in Motion’s First Annual Timmy Awards, up for Best Technology Work Culture in Chicago.finalist_-_chi_work_culture_

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InContext Solutions Introduces Enhanced Shopper Decision Trees

Posted by Gina Joseph    Jul 20, 2015 11:26:00 AM

InContext Solutions Introduces Enhanced Shopper Decision Trees 
Combining behavioral and attitudinal insights behind shopper decisions

 

Chicago, IL (July 20, 2015): At OmniShopper 2015, InContext Solutions announced the expansion of their research offerings to include shopper decision trees. Conducting research through 3D virtual simulations allows for the combination of behavioral and attitudinal data, providing unique insights behind shopper decisions that help clients better create and execute shopper decision trees. This new offering adds to InContext Solutions’ already robust research portfolio (which includes concept testing, signage and display testing, qualitative research, menu testing and ad copy testing.) 

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InContext Solution Introduces ShopperMX™ Performance Indicators

Posted by Patrick Niersbach    Mar 23, 2015 11:53:07 AM

InContext Solution Introduces ShopperMX™ Performance Indicators
Near Real-Time Shopper Feedback Tools

InContext Solutions introduced, ShopperMX™ Performance Indicators, in March 2015.  With ShopperMX™ Performance Indicators, InContext is extending the value of their base platform, allowing for the systematic and rapid evaluation of new retail shelf or marketing concepts created in ShopperMX™. Placed in the context of a 3D virtual shopping experience, concepts are tested online in near real-time. Data from shoppers is then analyzed and compiled into a concise, actionable scorecard, and delivered in a matter of weeks to support quick and informed decision making.

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Topics: Virtual Technology, Software, Press

InContext Solution Introduces ShopperMX™ Connect

Posted by Patrick Niersbach    Mar 3, 2015 9:00:00 AM

 InContext Solution Introduces ShopperMX™ Connect
A personalized smart dashboard with virtual content you need

Chicago, IL (March 3, 2015): InContext Solutions introduced, ShopperMX™ Connect, in February 2015.  With ShopperMX™ Connect, InContext is extending the value of their base platform, greatly scaling virtual technology by putting virtual content in the hands of users across organizations.  From large enterprise organizations to small or mid-sized businesses virtual content will be leveraged to move business forward. 
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Topics: Virtual Technology, 3D Virtual Simulations

InContext Solutions Announces New Partnership with the Sam M. Walton College of Business at the University of Arkansas

Posted by Patrick Niersbach    Mar 2, 2015 4:37:00 PM

InContext Solutions Announces New Partnership with the Sam M. Walton College of Business at the University of Arkansas
Leader in 3D Virtual Retail and Shopper Solutions Partners with University to Support Development of Future Leaders

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Topics: Shopper Marketing

Can 3-D simulation obsolete the need for retail field trials?

Posted by Patrick Niersbach    Dec 19, 2014 8:55:00 AM

From: Fortune.com 
By: Heather Clancy

 

Software from InContext Solutions creates mock-ups of new products or packaging, allowing consumer goods companies and retailers to test ideas in cyber space.

If you are a creature of habit who frequents the same stores regularly, you can relate to the jarring sense of unease I encounter when displays or products are moved from one aisle or location to another. You're supposed to notice, of course, it's all part of some grand merchandising scheme.
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Growing Chicago startup opens product development office in Milwaukee

Posted by Patrick Niersbach    Dec 5, 2014 3:57:16 PM

From: Milwaukee Business Journal

By: Alison Bauter

 

If you have the right network, there's technical talent to be found in Milwaukee, and Chicago virtual reality startup InContext Solutions is locating here to capitalize on it.

The company's new product development offices in Milwaukee's 3rd Ward come as competition between Chicagoland startups and tech firms heats up, and because chief technology officer Tracey Wiedmeyer sees potential to the north.

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Topics: Press

Dannon Draws Shoppers to its Assortments with Clever Tactics

Posted by Patrick Niersbach    Nov 17, 2014 11:36:00 AM

From CPG Matters
By Dale Buss

One recent addition to its toolbag has been ShopperMX, a virtual-reality merchandising platform by InContext Solutions that allows Dannon to test various approaches to designing its space in the supermarket by digitally tracking online participants’ eye movements. “It helps us test concepts of SKU density, signage and flow,” Dalton explained.

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Topics: Virtual Technology, 3D Virtual Simulations, Press